Marriott Rewards to be rebranded; hotel category changes in 2019
While Marriott and SPG’s loyalty programmes merger that took place last year August was probably one of the biggest event in the industry in 2018, there are still more changes coming. Marriott Rewards to be rebranded Marriott Bonvoy This has been widely reported in many loyalty and hotel news sites, and the new brand will take effect from 13 February 2019. The three programmes that preceded this – Marriott Rewards, Ritz-Carlton Rewards, and Starwood Preferred Guest – will be abandoned after the new brand kicks in. The other change that comes with the new brand is that the Platinum Premier tier, and the Platinum Premier with Ambassador Tier will be rebranded as Titanium and Ambassador respectively. The unified tier charts of Marriott Rewards came under fire when it was unveiled last year for having three platinum tiers. Marriott hotel category changes; new category 8 kicks in March 2019 Another major change coming is the introduction of category 8 award pricing, a new tier above the current 7-tier chart that Marriott Rewards have. The means that …



